FIRST BLOG POST: Rules of the Road

Don't Steal

Stay away from trademarks and/or anything else that would tend to build your domain dynasty on the backs of intellectual property and/or the good will generated through the hard work and investment of protected third parties. PERIOD!

Without even getting into legal specifics, here's a very simple, common sense rule of thumb:

If the domain you are about to register will interefere or "short- stop" visitor traffic that is clearly trying to go somewhere else, then you are likely tapping into someone else's revenue stream. That's not a good business model for success, and it will not only NOT make you rich, it could put all your assets (both current and future) at risk. So don't do it.

Patience Please

One way or another you will eventually learn that most domains are literally a dime a dozen and that millions more are worth far less. State lotteries and Vegas aside, you're not going to make millions overnight by finding that single, golden domain name that everybody else somehow missed the last two decades. In the 1990's, there was a brief period of time when the domain vault of riches was open to all with vision of what was to come. And those with the vision are now millionaires many times over. That's not to say that others have not become very wealthy from domain names since then, but that vault of riches has long been emptied, and for that reason, it's highly unlikely that you will register a domain name today, sell it tomorrow and retire in the lap of luxury. Slim has left town. But for those with ideas, a work ethic and and the ability to execute, there are still plenty of opportunites.